Content marketing, is the phrase associated with creating and distributing relevant and valuable content on your website to attract, acquire, and engage a specific target audience – with the purpose of driving traffic to your website and converting site visitors to clients.
Every small business has quality content to share with their customers: FAQ’s, new business, new merchandise, updated services or events. Blogging is a way to communicate with not only your customer base, but with search engines.
The search engines, (Google and Bing), love new content, it sends a signal that your website is not dormant and your site will climb the rankings. It also gives you the opportunity to rank for a broader scope of keywords and phrases (long tail searches). A higher ranked website is the online equivalent of moving from a quiet corridor in the mall to the main thoroughfare.
I will get your business exposure on the internet and in the minds of consumers. Call 508.317.7355 or write to begin the discussion of your business and how online communication can be your most powerful tool.
“Eileen has really inspired me to push myself and get my work out there. Not only does she give me advice on SEO and web content but she thoroughly explains and teaches me, in a language I can understand. Eileen has the ability to analyze the person she is working with and determine the wants and needs of her client. It also means a lot that she genuinely gets excited when good things happen to me. The only negative thing I can say is that she lives in an area that has too many snowstorms. LOL. However, that still never impacts her work.” Brian Chan TigerRulezz Photography
The best way to increase your seo is via content marketing. I have been yammering on about this for years, but last night in my weekly learning class we were discussing this and it hit me as particularly relevant as one of my real estate clients mentioned she was REALLY READY to start her blog.
I decided to give myself a challenge. I gave myself 15 minutes and see if I could come up with a years worth of blog topics for any real estate agent. My thought was that each would just be a list of the Top 5. Based on where you live this could be more or less. I PROMISE you – if you blog once a week for a year, your site will rank higher than it currently is now. Your will be seen as an authority in your industry and people in town will know that YOU KNOW all there is to know about where you live.read more
I am beyond delighted to be done with chemo and radiation and to be back to business as usual. I wanted to use Breast Cancer Awareness Month as an opportunity to repost this article because Breast Cancer still exists and I have been told many times this article is a good resource. If you are facing chemo and want to have an understanding ear, don’t hesitate to contact me.read more